KPMG pulls report on AI usage due to apparent hallucinations
📰 ArticleAnthony Ha
KPMG pulls AI report after hallucinations flagged by GPTZero.
Professional services firm KPMG published the report in October 2025. Organizations such as UBS, the UK's National Health Service, Swiss Federal Railways, and Transport for London told the Financial Times that the report's claims about their AI usage were false or misleading. GPTZero identified the inaccuracies as likely AI hallucinations. KPMG removed the report from its websites and reiterated its guidelines on responsible AI use, including human oversight. This incident follows EY's withdrawal of a loyalty rewards report that contained fake footnotes and AI hallucinations.
💡Highlights
- ├─Hallucinations in AI report about AI usage
- ├─GPTZero flagged inaccuracies
- └─KPMG investigating
🎯For
- ├─AI researchers
- ├─Enterprise AI teams
- └─Policy makers